Meet Solange, future MSc in Sports Industry Management student

Meet Solange, future MSc in Sports Industry Management student

Tell us a bit about your background. My name is Solange, I’m 20 years old and I’m from the South West of France. My father is a horse trainer in Pau and he passed his passion for horses on to me and especially gallop horseracing. I grew up in the countryside, among horses with my

Nike business case: enhancing the seamless digital marketing strategy

After working for four months on a business case mentored by 9 mentors from Nike, MSc in Sports Industry Management students had the unique opportunity of presenting their consultancy project in front of Territory Sales Director for Nike France, Peter Kilburn, Talent Acquisition Recruiter at Nike, Andrea Carenini, as well as their mentors who work

Business case presentation on sports rebranding strategies

This week the #earlmyakers of the MSc in Sports Industry Management lived a very special and emotional moment with the Saint Raphaël Var Handball Club (SRVBH). After spending three months working on a sports rebranding  business case for one of the top Handball clubs located on the French Riviera, students finally presented their findings to

Meet Yassin: sports business graduate and major sneakerhead!

Hear what what Yassin Malguitou, a sneakerhead passionate about sports business has to say about his experience of the MSc in Sports Industry Management. Can you tell us a bit about yourself? I was born and raised in the beautiful city of Munich. I grew up between two cultures, the German and Moroccan one due

Meeting sports management passionates!

Busy weeks for MSc in Sports Industry Management students… once they got back from their winter break, students jumped right back into it and travelled to the French Alps to attend their second semester of classes! A semester rich in encounters with actors in Sports management industry. From attending courses such as Strategies of the

Discovering the industry with sports experts

A few weeks after the programme started back in October 2016, MSc in Sports Industry Management students had the unique opportunity to meet and interact with top level sports experts of the industry. Working on first company mission with Lagardère Sports & Entertainment This was the first chance for students to work on a real business

Take a look back at the sports induction week of the Class of 2016-2018

The new cohort started its sports induction week by an opening ceremony on emlyon business school‘s Lyon-Ecully campus where Hervé Gasiglia, Director of MS, MSc in and Programme I.D.E.A., gave an inspiring speech to all incoming cohorts explaining how the school will help students reach their career ambitions. On the same day, students attended an academic presentation of the

Starting the semester with a dedicated Sports Week

Once the cohort arrives to Shanghai, all students benefit from an induction week called the “sports week” where they get to meet industry professionals, go on a mystery retail shopping tour and attend different lectures about the Asian business environment and the challenges the region is currently facing. After receiving a welcome speech and an